Jen Rulon

If you have been following me for a while, you should know me by now. I am a HUGE goal setter. I believe I have been a goal setter my whole life. Let me break it down for you:

  • 7th Grade: I wanted to swim with dolphins and sea lions. ✅
  • 10th Grade: I wanted to go to college, to get the degree for Biology to work with marine mammals. ✅
  • 17 years old: I wanted to do an Ironman Triathlon by the time I was 30 yo. ✅
  • 17 years old: I wanted to do THAT Ironman Triathlon (Kona). ✅
  • 25 – 35 years old: Swim with Beluga Whales, Pacific White Sided Dolphins, Sea Lions and Killer Whales. ✅
  • 40 years old: Get my Masters Degree in Kinesiology. ✅
  • 41: Start my own business, ✅

You get my point. As I was writing my book, “Life Lessons of an Ironman Triathlete,” I started thinking about how did I do all of this? I mean there are a TON of goal setting ideas and thoughts behind it all but I never really looked at them. Remember the SMART goals. BORING…

Now, let’s start thinking about YOUR goals. I would think by now, if you are on my blog then you have been thinking about doing a triathlon. Maybe an Ironman Triathlon even? Wait, let’s start with a sprint triathlon, then an Olympic distance triathlon, graduate to an Ironman 70.3 Triathlon and then we will tackle an Ironman Triathlon!

I want you to do something for me. I want you to take a piece of paper, draw a big circle. I want you to put that dream in that circle. Think about your dream or goal that you want to achieve. Is it BIG? Does it not seem possible? Does it scare you to go for it? Good, then you are on your way to becoming a champion!

Let me help you make this happen BUT remember, you are going to have to work hard at it! Let’s break down the R.U.L.O.N. Method of Goal Setting:

R – Remember your WHY of accomplishing this goal. What made you want to accomplish this goal? Why do you want to do it? Is it for yourself? Your family? Your inner self? Keep thinking about that why during the hardest times of achieving this goal because trust me, it will be hard at times.

Tip: This can be one of the HARDEST ones because a lot of people don’t know their why. If you need some motivation, head to my TEDx Talk, to learn about my Why. I had a couple of Why’s: My Grandpa and My Dad.

U – Being UNIQUE is good! Your goal may be completely impossible in someone eyes but it doesn’t mean that it is impossible for you. If you want something that bad, then YES, you can do it. If that dream is to dance on Broadway, then keep striving for that dream. Be Unique. Be You!

Tip: Growing up in Wisconsin, many people thought that dream to swim with dolphins and sea lions was pretty insane. There is NO ocean in WI. Do NOT let others fears scare you of being YOU! So, if you want to shave your legs for your swim or you want to run the Rock-n-Roll Marathon with a taco suit on (I must be hungry) then do it!

L – Learn EVERYTHING about this goal and this dream. I want you to be consumed by how you have to get to that dream. Live it. Love it. Learn about it.

Tip: Be consumed with what you want to learn! You want to build a car? Learn about it. Love it. Let it be your passion. You want to start a business? Figure it out. Read. Watch. Learn.

O – Your breath (Oxygen) allows you to wake up EVERY day to follow that dream. How amazing is that. Remember, it will take time and that is OK! Breath in and out every day, work hard and chase that dream.

Tip: Your oxygen has to be the BEST. You get to live the life you want too! Because you get to breath every single day. Make it worthwhile!

N- Focus on the NOW. While, I want you to “visualize” that dream, I need you to stay present in everyday life. What you do NOW, will help you to grab that dream of yours. Be patient because it does take time.

Tip: It will take time. I promise you that. Focus on what you can focus on now. Trust me. It will be worth the wait!

My R.U.L.O.N. Methods of Goal Setting has really taught me to be me. People get so consumed by their fears, by what others think, that they truly forget to take time for themselves.

Need to chat about your R.U.L.O.N. Goals? Click HERE for my calendar and let’s jump on a 15 minute phone call!



AUTHOR: Jen Rulon

I am Jen Rulon, a Coach, Kona Finisher and a Public Speaker. I’ve been coaching triathletes for 18+ years and I received my Masters in Kinesiology with an emphasis in Exercise Science. I train triathletes to reach their potential and coach triathlon coaches to successfully grow their businesses using my own proven methods. My knowledge has been featured in Triathlete Magazine, Runners World, on the TEDx Stage, the Health and Wellness Expo in San Antonio, TX, Men’s Journal Online, and the New York Times. I also practice what I preach — I’m a 15x Ironman Triathlete who participated in the World Championship in Kona, Hawaii on October 14, 2017.

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