Jen Rulon

How do you manifest all your goals, Coach? If you have been following me for a while, you should know me now. I am a HUGE goal setter. I believe I have been a goal setter my whole life. Let me break it down for you:

7th Grade: I wanted to swim with dolphins and sea lions. 

10th Grade: I wanted to go to college to get a degree in Biology to work with marine mammals. 

17 years old: I wanted to do an Ironman Triathlon by the time I was 30 yo. 

17 years old: I wanted to do THAT Ironman Triathlon (Kona). 

25 – 35 years old: Swim with Beluga Whales, Pacific White Sided Dolphins, Sea Lions, and Killer Whales. 

40 years old: Get my Master’s Degree in Kinesiology. 

41 years old: Start my own business, 

46 years old: Qualified and participated in the Ironman World Championship. Yes, THAT Ironman! (See the 17-year-old dream!)

Life Lessons of an Ironman Triathlete Book

As I was writing my book, “Life Lessons of an Ironman Triathlete,” I started thinking about how I did all of this? There are a TON of goal-setting ideas and thoughts behind it all, but I never really looked at them. Remember the SMART goals. BORING…

Now, let’s start thinking about YOUR goals. I would think by now; if you are on my blog, you have been thinking about doing a triathlon. Maybe an Ironman Triathlon even? So, let’s start with a sprint triathlon, then an Olympic distance triathlon, graduate to an Ironman 70.3 Triathlon, and tackle an Ironman Triathlon! 

Here is Your Homework!

Could you do something for me? I want you to take a piece of paper and draw a big circle. Please put that dream in that circle. Then, think about your dream or goal that you want to achieve. Is it BIG? Does it not seem possible? Does it scare you to go for it? Good, then you are on your way to becoming a champion! 

Let me help you make this happen, but remember, you will have to work hard! I present to you my 

R.U.L.O.N. Method of Goal Setting:

R – Remember your WHY for accomplishing this goal. What made you want to achieve this goal? Why do you want to do it? Is it for yourself? Your family? Your inner self? Keep thinking about why during the most challenging times of achieving this goal because trust me, it will be hard.

Tip: This can be one of the HARDEST ones because many people don’t know their why. If you need some motivation, head to my TEDx Talk to learn about my Why. I had a couple of Why’s: My Grandpa and My Dad. 

U – Being UNIQUE is good! Your goal may be impossible in someone’s eyes, but it doesn’t mean it is impossible for you. If you want something that bad, YES, you can do it. If that dream is to dance on Broadway, then keep striving for that dream. Be Unique. Be You!

Tip: Growing up in Wisconsin, many thought swimming with dolphins and sea lions was insane. There is NO ocean in W.I. Do NOT let others’ fears scare you of being YOU! So, if you want to shave your legs for your swim or run the Rock-n-Roll Marathon with a taco suit on (I must be hungry), then do it! 

L – Learn EVERYTHING about this goal and this dream. I want you to be consumed by how you have to get to that dream. Live it. Love it. Learn about it.

Tip: Be consumed with what you want to learn! Do you want to build a car? Learn about it. Love it. Let it be your passion. Do you want to start a business? Figure it out. Read. Watch. Learn. 

O – Your breath (Oxygen) allows you to wake up EVERY day to follow that dream. How amazing is that? Remember, it will take time, and that is OK! Breath in and out every day, work hard and chase that dream.

Tip: Your oxygen has to be the BEST. You get to live the life you want to! Because you get to breathe every single day. Make it worthwhile! 

N- Focus on the NOW. While I want you to “visualize” that dream, I need you to stay present in everyday life. What you do NOW will help you to grab that dream of yours. Be patient because it does take time. 

Tip: It will take time. I promise you that. Focus on what you can focus on now. Trust me. It will be worth the wait! 

My R.U.L.O.N. Methods of Goal Setting have taught me to be me. People get so consumed by their fears, by what others think, that they genuinely forget to take time for themselves. 

Need to chat about your R.U.L.O.N. Goals? Click HERE to fill out my application to be a part of the Rulon Racing Team or need help with Accountability Coaching!


AUTHOR: Jen Rulon

I have been coaching triathletes, runners, and cyclists for over 21+ years; I received my Master's Degree in Kinesiology with an emphasis in Exercise Science. And as you may have learned, there is more to life than swimming, biking, and running. It is a lifestyle, and I am here to help you cross that finish line with a smile, whether it is an Ironman Triathlon or the Ironman of Life. You can find my knowledge shared in Triathlete Magazine, Runners World, on the TEDx Stage, the Health and Wellness Expo in San Antonio, TX, Southwest Research Institute Human Performance Summit, Training Peaks Workshops, "Self Motivation Strategies for Women" on Amazon, Men's Journal Online, and the New York Times. I also practice what I preach—she's a 15x Ironman Triathlete who participated in the Ironman World Championship in Kona, Hawaii, on October 14, 2017.

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