Jen Rulon

Welcome to Jen Rulon 2.0

From a 15x Ironman Triathlete to an Everyday Healthy Human, I realized I made a shift by combining my love of fitness, Costa Rica and Living Authentically.
Now, you can experience how I flew into my metamorphosis 🦋 through strength training, walks, healthy eating, meditation, Surfing, journaling, setting boundaries, and living in Costa Rica. 

Welcome to JenRulon 2.0

From a 15x Ironman Triathlete to an Everyday Healthy Human, I realized I made a shift by combining my love of fitness, Costa Rica and Living Authentically.

Now, you can experience how I flew into my metamorphosis 🦋 through strength training, walks, healthy eating, meditation, surfing, journaling, setting boundaries, and living in Costa Rica.


The Everyday Healthy Human Podcast!

I am an Everyday Healthy Human, just like you, trying to figure out how to age like fine NA wine, transform into a better version of myself, and find my purpose in this world.


In this podcast, we will discuss how to metamorphosize into an everyday healthy human through healthy physical habits, mindsets, and authentic living.   We will discuss fitness, including nutrition and strength training. We will be using the mindset of the athlete to help the everyday healthy human thrive. And we will help you become an everyday healthy human living the life you are living right now, wherever your casa is. 


What I aim for is to provide education and entertainment as you transform from a caterpillar into your own beautiful butterfly 🦋



I’ve realized over the last 22+ years of coaching triathletes that “success” comes down to so much more than swimming, cycling & running — it’s learning about and leaning into who you are as a human being, genuinely digging deep into what you want out of life, and figuring out how to get there. 

Are you interested in “Aging Like Fine Wine” and taking care of your body through strength training in the comfort of your own home?

My App has been LAUNCHED. There are over 45+ workouts on the app, blogs, macro plans (Carbohydrates, Fats, and Protein), a Sprint, and an Olympic triathlon plan in PDF.


Yes, I am a Self Publisher & Author:  It was the end of 2016, and I found an article about “How to Write an Ebook on KDP.” I looked at all the blogs that I had written, and a lightbulb turned on. I was asked so many times about strength training for the triathlete that I decided to write a book called “Rulon Rules: Strength Training & the Triathlete.”


Yes, I am an Author with a Publishing Company:  This is where “Self Motivation Strategies for Women” comes in. “Self Motivation Strategies for Women” was designed through passion, grit, and heart. While I had an editor and publisher that put together an outline, it truly made me realize that this has been how I have lived my life. I have always lived and loved with passion, grit, and heart.


I am a “boutique traveling fitness guide” exploring Costa Rica with you, finding all the fun places, working out (of course), and connecting from a local perspective.

Now, I get to share my love of Costa Rica with more than my friends! 


Jen will make you believe you can do anything! She turned my can't into cans! She was there for me on my good days and got me through the not-so-good days. She adjusted my training to fit with being a wife, mom of 3, and elementary school teacher! She helped me set goals and crush them! In return, I gained much knowledge I will carry throughout life. There is a fine line between coach and friend with this one.

Cristina Bergeaux Ironman Finisher, Mom & Amazing Human!

From a Non-Swimmer to an All-World Athlete: Our journey as coach and athlete started in 2010 with a fun meeting at LifeTime Fitness pool when Coach Jen realized that I couldn't swim to save my life, but I had already paid for a half Ironman just seven months away. With hard work, tears, blood, fun, and dedication, she got me to finish my first triathlon, Longhorn 70.3, and we have been at it since then. In 2018, under her guidance and friendship, I became an AWA, a dream of mine. She is kind and knowledgeable, lifts you, and helps you through the bumps on the road to reach your goals. I couldn't have done it without her. Love Coach Jen

Ana Voss 10x Ironman Triathlete & Artist

I just wanted to send you a huge thank you for the TrainingPeaks course "Introduction to Business for Endurance Coaches." I'm a new coach that started a blog and doing some run coaching about a year ago as a passion project and only recently decided to chase this as a career. As someone right at the beginning, I thought your course was really well organized and incredibly applicable. I will review these materials for a long time and take your action items in these modules seriously. I also really appreciated all the notes and additional learning references you included with each module and have these bookmarked.

Greg Marshall Treeline Endurance Coach & Owner

So, I'm not a triathlete, but I am an athlete and have known Jen for years. She's sure inspirational for her athleticism and accomplishments, but she is more inspirational for her heart, her desire to help others, and her willingness to share her story. Invite Jen to speak to your group; she will tailor the presentation to connect and motivate others. She'll be honest, open, and make you think differently. She's a natural breath of fresh air!

Jess Massey Business Owner & BA Momma!

Review“Jen’s encouragement is passionately dripping off the pages like tiny droplets of water to the dry mouth of an Ironman athlete. Breathe it all in, slowly, like the smell of the air after a summer storm. Her approach is a collection of timeless strategies that, once applied, have the ability to move you down the road to living your best life.”

Self Motiation Strategies for Women - Jen Rulon
Frank Sole Swim Coach & Author

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