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Do You Have a Business or a Hobby?

Do You Have a Business or a Hobby?

Online business owners – and even coaches – can easily “open their doors for business” without a firm business plan in place. Some may test the waters to see if they attract any clients and some start out doing this online work as a side gig while working their full time job. So, if this is how you opened your business, do you have a business or a hobby?

A hobby traditionally is an activity that brings you pleasure that you do in your spare time. A business, on the other hand, provides a service or products to clients, has regular business hours, and strives to make a profit. Here are some questions to ask yourself to determine if you are working a business or a hobby:

  • Do you have firm business hours or are you working sporadic hours as your family or full time job allows?
  • Do you make the most of your business hours or work time, working as efficiently as possible, or do you get distracted with social media or other behind-the-scenes tasks?
  • Do you have a business plan, even for one year, which includes expected profits?
  • Do you make opportunities happen or do you wait for them to come to you?
  • Do you withdraw every penny from your account after clients pay or do you give yourself a pay structure and reinvest some of your profits into software, training, or other business expenses?

You should have an idea now about if your business is truly a business.

Hire a Business Coach to Guide You

Not everyone needs a business degree to start a business; sometimes a unique product idea or a strong desire to offer services is enough to get started. However, hiring a business coach is necessary to set up your company to grow and generate profits. You don’t know what you don’t know and without a business coach, you will make many trial and error mistakes, some of which could cost you substantial money. Instead of closing your eyes and hoping for the best, a business coach will create a business plan with you and will guide you through the next steps of the plan with tried and true business advice and strategies.

A good business coach also serves as your accountability partner, someone who wants to hear from you about your progress and who will call you out when you don’t do as you promised. Oftentimes knowing someone is expecting results is enough to spur people into action because they don’t want to let down the coach.

So, if you want to turn your hobby into a true business, call me to set up a discovery call. Click on the calendar below and let’s chat TODAY!

 


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Triathletes & “Season of Improvement”

Here we are in and it is the beginning of December. You may have started your off season in September. Heck, maybe you even started it two weeks ago after Ironman Arizona. Regardless, every triathlete needs to take some time away from the norm and I think as triathletes, we tend to forget about it. Back in the days, people got ready for Ironman World Championship in October and then everyone had November and December “off” and back to the norm of training in January. Now, this is not the case since we have races through December and starting back up in March. So maybe your “Season of Improvement” is during different months BUT regardless, it needs to happen! 

As we head into the normal “off season” of triathlons have you thought about what you want to do? Improvement Seasons are so crucial to improve the body and the mind. Heck, some triathletes, may need some more downtime than usual, especially if they have done two Ironman Triathlon in one season.

Today, I came up with: 

“Rulon Rules: Five Tips for Your Season of Improvement”

Tip #1: Don’t think, “Off Season.” Start thinking, “Improvement Season.”

  • Look at your triathlon season. And ask yourself these specific questions:
    • How did you do?
    • Did you improve?
    • Did you make things worse?
    • What did you do or didn’t do different?

Make a change for next year NOW and don’t wait until the 2019 season to make a change.

Tip #2: Get YO’ Ass in the Gym!

  • Triathletes tend to have a weak posterior chain (glutes, hamstrings, lower back, upper back, etc.). Time to get into the gym and work on these muscles to keep the body in balance. We have strong quadriceps but work those antagonist muscles (hamstring muscles).
  • Check out my “Rulon Rules: Strength Training & the Triathlete,” in two different outlets:
    • Click HERE. I will Sign, Seal and Deliver the book personally!
    • Click HERE for the Amazon book or ebook!

Tip #3: If you want to get faster on the run, DO NOT do a marathon.

  • Let me explain:  if you are doing an Ironman and you feel the need to do a marathon, I understand as it is a mental thing. Let me save your legs, your bank account and your heart….“Running a stand alone marathon will hurt just as bad as a marathon during an Ironman.” ~Coach Jen. Check out my blog about this exact thing!
  • If you want to improve your speed for a 5k/10k and a half marathon, doing a marathon will not help either. You are NOT tapping into your “fast twitch muscle,” you are doing what you have been doing ALL SEASON long. You are working your “slow twitch muscle.”

Tip #4: Start tapping into the Phosphagen System at least once a week.

  • Huh? Start getting into that energy system that is SO uncomfortable. This is the system that goes for 30 seconds to 2:00 minutes. It HURTS. This is where you can do a variety of HIIT Workouts.
  • Favorite is EMOM (Every Minute on the Minute). You can go hard for 30 – 45 seconds and rest for 15 – 30 seconds.
  • Tapping in this system will help you get past that person in your age group (it’s only a 30 second surge) and help you pushing up that 30 second hill.
  • Stay tuned as next week, I will give you my top 5 HIIT Workouts that I love for triathletes!

Tip #5: Start surrounding yourself with people who are aligned with your goals.

  • You have choices.
  • Surround yourself with positive people. Surround yourself with people who bring you UP and not bring you down.
  • Surround yourself with movers and shakers.
  • Surround yourself with triathletes, runners, cyclists and swimmers that understand your crazy ass passion. It is SO much easier!
  • Surround yourself with a TEAM that will help you during the “off season.”

I absolutely LOVE the “Season of Improvement.” You can really take a lot of your learnings from one season and turn them into a positive for the next season. So, what are you going to do for your “Improvement Season?” Share below…

 

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Mentally Preparing for the Rock n Roll Marathon/Half Marathon

It is Race Week for the San Antonio Rock-n-Roll Marathon/Half Marathon. The training is done. The mileage is put in. Now it is time to rest, do a couple of pick up runs during the week, grab the packet, don’t try anything new on race day from the expo and when that gun goes off on Sunday morning, you run 13.1 miles or 26.2 miles.

Or do you?

Have you ever been in the middle of a race or a training run and think, “What the hell am I doing? I can’t finish this? This is stupid. I am going to be the last runner.”  Yes, self-talk is a very common thing not only as an athlete but in every day and sometimes you hear the positive self- talk, other times, you hear the negative self-talk.

Alright Coach Jen, what the heck are you talking about? Let’s chat about self-talk and how you can change your ways this week heading into your race at the Rock-n-Roll Marathon or Half Marathon…

What is Self-Talk?

Do you know that inner voice that always seems to be going? It is constantly “telling” you what you should do, what you might do, and reflecting on things you have already done. It evaluates what you do while you’re doing it, providing opinions and suggesting possible ramifications and outcomes. This is one type of inner monologue which psychologists have identified, and labeled as, “self-talk.”

To get a better idea of exactly what self-talk is, psychologist Susan Krauss-Whitbourne likens self talk to the “equivalent of sports announcers commenting on a player’s successes or failures on the playing field.” Unlike athletes that never hear a television or radio sports commentator’s voice, you definitely “hear” what your self-talk is telling you.

Unfortunately, this voice you seem to have no control over can be negative sometimes.

Think about the last time you were in a race. You may have experienced self-talk telling you how slow you were or how you are not good enough to be in the race. What happened? Maybe you started walking; maybe you DNF. Your mind was telling you something and you started believing it.

Your inner dialogue can respond in two different ways.

As it turns out, you can respond with negative and positive self-talk to the same situation. It all depends on how you lead your thoughts. For instance, you are in your race. You see a person in your age group, and you can tell yourself one of two things:

I have the strength in my legs to run past this athlete.

or

I am weak and tired. I can’t catch them.

If you tell yourself the positive, then YES, you can run past that athlete and possibly get that top age group finish; or, if you listen to that negative, then NO, you won’t pass them because you started listening to that negative self-talk.

Psychologists believe that consistently driving your self-talk in a positive, constructive direction can train your mind to respond that way. At first you will not find yourself able to redirect your inner voice. It will simply blurt out a subconscious response. However, by continually appraising dysfunctional self-talk and turning it around, you create less stress in your life, boost your self-esteem, and feel good about your inner dialogue.

Moving Forward to Sunday

This weekend, I want you to do something different for yourself. I want you to prepare NOW when you head to the “dark” side of negative self-talk because I can guarantee you will be going to a “dark” side on the race day. So, what do you do?

Very easy…change the negative to a positive NOW and during the race. Yes, I CAN run this half marathon under 2 hours. Yes, I can finish my first marathon. Yes, I will be a 10x Marathon Athlete!

Trust me. We all have self-doubt in the sports arena but also in every day life arena. Be gentle on yourself. You are your worst critic. We got your back…step away from that negative juju in your own damn head and start taking care of yourself on the positive level. You will ONLY become a better athlete and a better person inside and out!

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5 Questions Before You Sign Up for an Ironman 🚴🏼‍

The off season has began but it is always a great time to think about your 2019 Triathlon Season. Have you figured out what race you want to do? Have you figured out your season? Most people have but if you are getting ready for an Ironman race and you haven’t signed up for one, chances are the a lot of the Ironman races in the US are full. Ironman AZ 2015 filled up on the spot in AZ and people online couldn’t even get in.

As you sit on the computer looking at Ironman.com to figure out your race schedule, there are 5 questions you should ask yourself before you sign up for an Ironman and your success at the race. This is what I came up with…

What Ironman Should I Do?

  1. Do you want to swim in the river, ocean or a lake?
  2. Do you like flats, hills or mountains on the bike?
  3. Do you want 2-3 loops on the run? Flat or hilly?
  4. Do you want to train during the winter, spring, fall or summer?
  5. Do you want to travel via flight or car?

Let me break them down for you…

1. Do you want to swim in the river, ocean or a lake?

You need to ask yourself,  “How comfortable are you in the open water?” Did you grow up swimming in a nasty lake and the thought of ugly fish and sharks DON’T bother you? Pick an ocean swim. Did you grow up swimming in the community pool and the thought of swimming with ugly fish and sharks bother you? I would pick a river or a lake.

Ironman FL is one of my FAVORITE Ironman races BUT you are swimming in the ocean. Florida was canceled in 2014 due to high rip tides, so it wouldn’t have been safe for anyone. Ironman Mont Tremblant and Boulder are in a lake. Are those swims wetsuit swims? (Most of the time, yes). Is the water too cold? Sometimes that can play a huge role on athletes, is the cold water.  Let’s look at Ironman Texas. You start off in a lake but then it narrows down to the river. Will you feel claustrophobic? Those are some of the thoughts that I have before I sign up for an Ironman.

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5 Business-Killing Mistakes you’re Making Every Day

As the great Benjamin Franklin once said, “If you fail to plan, you plan to fail.” With all the moving parts of a business to look after, it’s no wonder that some things fall through the cracks, thus affecting your business growth and bottom line profits. Let’s examine 5 mistakes that will diminish your profits if not fixed right away.

1. Inconsistent Marketing

It’s just not enough to publish one Facebook post or a couple of tweets every week. Likewise, ignoring your email list is also detrimental to your business. If you don’t keep up with a consistent marketing plan, people will forget your name, will forget how they ended up on your email list, or forget why they’re following you on social media. These forgotten people need to be won over yet again and they need to hear and see your company name on a consistent basis before they decide to spend money on your products or services. A business coach can offer solutions and ideas to make your marketing more consistent and more effective.

2. Failure to Automate

Are you stuck in the old school way of doing things, like making phone calls to confirm appointments instead of using SMS technology to send text message reminders to confirm? Even posting on social media can be automated using platforms such as Hootsuite or Meet Edgar. Yes, these automation tools cost money but compare the monthly or annual costs to the cost of an employee or a virtual assistant doing the same task. The old school ways are much more time consuming, thus costs you more money in the long run. A business coach will be knowledgeable about the latest technology that can help you automate while sticking within your budget.

3. Poor Branding or Messaging

What is your company’s mission? What is your Unique Selling Point? If you can’t answer these two questions, you need to revisit your messaging and your business image. Branding is more than your logo and business colors; branding is your overall image and what you promise to your customers. A business coach can ask the right questions that help you drill down to those core principles that drive your business.

4. Bad Money Management

What processes do you have in place for your bookkeeping and paying your monthly invoices? Do you have any idea what your income vs expense spreadsheet looks like? Do you have a habit of buying training classes that you don’t have time to use? There’s no reason you should be surprised at tax time with how much (or how little) profit you made in the last year. Businesses that are positioned for growth have good money management solutions in place and a business coach can help you create a budget for your business along with solid processes for handling your monthly expenses.

5. Reluctance to Reinvest in Your Business 

Think of reinvesting as a way to grow your business. Instead of taking the extra profits out to pay yourself every month, keep those profits in the business and use them to hire a virtual assistant, purchase software or training tools that will help your business, or invest in a business coach. Each of these reinvestment options will help your business run more efficiently so you can have more time to serve your customers and prospects. Of course, you should pay yourself a salary every month. It’s the profits (or a percentage of the month’s profits) that should remain in the business to help it grow.

As you can see, a business coach can help you get these business mistakes rectified and offer more solutions for your growth. Are you interested in my Coaching the Coach Program or Course? Let’s get on a phone call today!

Schedule a Time with Me HERE!  

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